FUJI Sports – New FIAS Certified Equipment Supplier

The International SAMBO Federation (FIAS) has approved a new official equipment supplier for SAMBO. The FIAS certificate has been awarded to company FUJI Sports, a renowned manufacturer of martial arts equipment.

FUJI Sports is a global martial arts brand with over five decades of heritage. Founded in 1969, the company takes its name and inspiration from Japan's Mount Fuji, a universal symbol of strength, endurance, and purity. This philosophy has guided the brand throughout its history, establishing it as one of the most trusted names in combat sports equipment.

The company was established by Frank Hatashita, an 8th-Dan judoka whose influence extended far beyond the tatami. Hatashita served as Vice-President of the International Judo Federation and President of the Pan American Judo Federation, playing a pivotal role in bringing judo to the Olympic Games. His vision for quality and accessibility in martial arts equipment laid the foundation for what FUJI Sports has become today.

Currently headquartered in New York, USA, FUJI Sports operates on a truly global scale. Through its European division and international distribution partners, the brand supports martial artists at every level, from beginners taking their first steps on the mat to world-class competitors at international championships.

Today, the company continues its legacy under the leadership of judo world champion, two-time Olympic medalist, and world-renowned coach Jimmy Pedro. Pedro remains actively involved in all aspects of the business, from forging global partnerships to driving product innovation. His presence at tournaments, seminars, and community events worldwide ensures that FUJI Sports stays connected to the needs of the martial arts community.

"Receiving FIAS certification is a significant milestone for FUJI Sports," the company said in a statement. "SAMBO athletes exemplify the dedication and discipline that our brand was built to support. We're honored to provide equipment that meets the exacting standards of FIAS and look forward to serving the global SAMBO community with the same commitment to quality that has defined our company for over 50 years."

FUJI Sports offers a comprehensive range of products including gis, competition-ready equipment, apparel, training mats, and fully customizable team gear. The company serves individual practitioners, academies, national associations, and national teams across multiple martial arts disciplines. With durability at its core and excellence as its standard, FUJI Sports has earned its reputation as one of the most recognized and trusted brands in martial arts today.

The addition of FUJI Sports to FIAS's roster of certified suppliers expands the options available to SAMBO athletes worldwide, ensuring access to high-quality equipment that meets international competition standards.